Remember the little black dress from Logo Part I? If a logo is your business’ wardrobe, then color, shading and gradients are your accessories. They should be secondary to the actual form and function of the logo. In the excitement of creating a new image, the embellishments can get out of control. Flash, glitz and …
Logo Part I: The Little Black Dress
A logo must represent you, your company, your beliefs and your product or service accurately, and preferably for the long term. Think about your brand, and namely your logo, as the clothes your business wears. It is one of the first things that potential clients will notice. Okay, this may resonate with the women more …
A New Sign for DbR
Designed by Row has been working out of this little shop since last spring. Now I finally have a sign that says so!
Instant Gratification is Overrated
We live in an everything-all-the-time-now-now-now society. From PPV and instant downloads to microwave meals and drive through restaurants to email, Twitter, Facebook and the web, we have the world, in a box, at our fingertips. Our children have been born into this culture. As adults we have grown up with the changes and adapted to …
No More Leaks!
We have recently made another big improvement on the design studio for DbR. J took a weekend and put a new roof on my building. It was another exciting, and vitally important, step in completing it before winter. We had been having some very heavy rainstorms and found that the old roof was leaking terribly. …
Now Offering Vinyl Lettering!
I am so excited to announce that Designed by Row is now offering vinyl graphics and lettering for vehicles, signs, windows, and much more. If you need original artwork or have a logo or artwork that needs to be converted for cutting, we can do that too. There are endless uses for vinyl graphics. Let …
A Beautiful Young Lady
My daughter had her 8th Grade Dance last night. I took as many photos as I possibly could, as this was a big night for her and for me. She was so beautiful and made for a perfect model for her mom’s camera crazy ways. She had a blast and I ended up with some …
Design Studio Interior Complete!!
The inside of my shop is officially finished and I have moved in. What a relief and an absolute blessing to have this space available to me. I feel the inspiration swell when I sit down at my computer to work. My printers and new vinyl cutter are all working beautifully and I am so …
Design Studio Update
The smell of pine is in the air, as the boards go on the wall, one by one. The transformation is amazing. The ceiling is in, painted and the lighting is up. My new front door is in and just waiting for an open sign. J and M started putting up the tongue and groove …
Design Studio Beginning to Take Shape
Since I finished tearing out the insulation, changes have been happening very quickly at the shop. J and M have rewired the whole building, replaced a few boards, pulled out the old windows, replaced the front ones with shiny, clean new ones and boarded the back wall up. They have now started putting in new …

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