http://designedbyrow.com/blog/life-learning/234/brilliant-white-branding/ Where creativity and communication come together. Thu, 08 Dec 2011 15:45:36 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://designedbyrow.com/blog/life-learning/234/brilliant-white-branding/comment-page-1/#comment-12 Michael Wed, 09 Sep 2009 03:31:23 +0000 http://designedbyrow.com/blog/?p=234#comment-12 Reminds me of the Black and White Generics of the late 70's and early 80's. Again using color or the lack of to stand out from the rest. http://en.wikipedia.org/wiki/Generic_brand Reminds me of the Black and White Generics of the late 70′s and early 80′s. Again using color or the lack of to stand out from the rest. http://en.wikipedia.org/wiki/Generic_brand

]]> http://designedbyrow.com/blog/life-learning/234/brilliant-white-branding/comment-page-1/#comment-11 Rowena Forbes Sat, 05 Sep 2009 01:33:55 +0000 http://designedbyrow.com/blog/?p=234#comment-11 I agree. I think it was a very wise move. In spite of the stigma that generic brands have carried over the years, I think more and more consumers are moving in that direction. Shop smart is today's call to action. I agree. I think it was a very wise move. In spite of the stigma that generic brands have carried over the years, I think more and more consumers are moving in that direction. Shop smart is today’s call to action.

]]> http://designedbyrow.com/blog/life-learning/234/brilliant-white-branding/comment-page-1/#comment-10 Miranda Fri, 04 Sep 2009 21:27:17 +0000 http://designedbyrow.com/blog/?p=234#comment-10 In times when many families nationwide are cutting out the extras and frills, I think this design was the right move at the right time. It's straightforward and has an economic feel, hence Great Value. In times when many families nationwide are cutting out the extras and frills, I think this design was the right move at the right time. It’s straightforward and has an economic feel, hence Great Value.

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